clicksniper.ai
frequently asked questions

Q: What are the differences between clicksniper.ai Package inclusions?

A: All clicksniper.ai packages essentially offer the same inclusions. The differences are in the level of work required by our team and relate mostly to the scope of your geographic reach. In essence, the wider your geographic reach, the more challenging it is for us to rank your website in Google search for relevant keyword sets.

Q: Why does geographic reach matter to my business?

A: Imagine you run a suburban law practice. Ranking your practice organically on Google for the keyword “lawyer” might encourage a load of visitation to your website, but that visitation would largely be irrelevant. You serve a localised market. You want local visitors who can and will use your services – not random visitors from another state who may have no interest in using your services.

Q: Why does geographic reach matter to clicksniper.ai?

A: Ranking for a short-tail keyword like “lawyer” is difficult and ultra-competitive. Frankly, ranking for a keyword like that may require an investment running into several hundred thousand dollars (we know because we have achieved this). We have to be realistic about what keywords are most relevant to your business and decide what you might realistically be able to rank for within the context of having a fixed monthly budget to achieve that. That is why clicksniper.ai Packages are priced based on geographic reach.

Q: Are there any differences between clicksniper.ai Packages?

A: Yes, and those differences are significant. The differences relate to the quantity of content we produce for you within a given month, the keyword sets we are prepared to target for ranking on Google, and the amount of link-building we will undertake for you. The most important factor is our team’s overall time working on your content marketing.

As a “rough” guide we produce content each month for clicksniper.ai Packages as follows:

Short Range Sniper: Maximum of 6 Pages or Articles / 4,000 words
Medium Range Sniper:Maximum of 12 Pages or Articles / 12,000 words
Long Range Sniper: Maximum of 20 Pages or Articles / 30,000 words

There are no hard and fast rules on the amount of content produced. We do what we consider necessary to achieve your content marketing goals. That will almost certainly vary from time to time.

There other differences between the packages, all of which relate to the amount of effort required by our team to achieve your content marketing objectives. Those differences can be difficult to quantify and are likely to vary significantly between different types of business. We are happy to discuss what those individual differences are for your business.

Q: What is AI powered content ideation?

A: Coming up with consistently good ideas for content can be challenging – but less so when you have AI to help. A Wikipedia page ranks in the top three results in around 50% of all Google searches, meaning that Google often views that content as highly relevant. And that’s exactly why our AI interrogates the Wikipedia knowledge graph, generating clouds of related concepts and ideas for our copywriters to investigate.

Q: What do I need to do?

A: You know your business better than anyone, so we’ll seek some seed ideas from you. You’ll be asked to help us to develop some core questions that your customers might ask, as well as providing some clarity on the answers. Our AI and people will do the rest.

Q: What outcome can I expect?

A: You can expect content ideas covering a broad range of topics around the problems that your products and services solve. Those ideas will be used to further research content ideas in order to determine which of them are worth targeting for content creation.

Q: What is AI powered keyword research?

A: Some content ideas are more valuable than others. Some topics have millions of people searching for information about them. Other topics have little or no search volume at all. We use AI to gather information from various sources in order to determine how interested people are in a given topic, concept or broad set of ideas.

Q: What do I need to do?

A: We’ll ask for your help in developing broad keyword concepts. You’ll have at least some idea about what information your customers are looking for regarding your products and services. Once we have the broad concepts our AI and people will do the rest.

Q: What outcome can I expect?

A: You may have the finest piece of content in the world on your website. If nobody is interested in, or more specifically searching Google about that content, nobody will see it. The first job of keyword research is to ensure that you create content with sufficient search volume to drive visitation to your website or blog. That objective is more readily achieved with AI powered keyword research.

Q: What is AI powered competitor analysis?

A: You’ve found the perfect topic to create content about and know that people are searching for keywords around that topic to drive visitation to your website. Great! But what about the web pages already ranking for those keywords on Google? Do you stand any realistic chance of outranking Wikipedia or the New York Times? Our AI assists our SEO specialists to figure that out.

Q: What do I need to do?

A: Not a lot at this stage. You did the hard work when you helped us to develop the broad keyword concepts and questions. We’ll take care of this.

Q: What outcome can I expect?

A: There is simply no point is attempting to rank your website for some keyword sets. Realistically, you’re just not going to get there for some keywords. You can expect that we’ll only pursue ranking your content for keywords where the likelihood of ranking is realistic and looks achievable.

Q: What is AI assisted copy brief creation?

A: If you expect quality output from a copywriter they need an expertly constructed copy brief. A solid copy brief is lot more than a subject heading. The brief includes an overview of the topic, how the article should be slanted, what broader concepts should be covered, how to emphasise your business “voice”, what words need to be optimised for SEO purposes, etc. Importantly, the brief should contain a variety of research reference sources. We use AI to both inform and significantly speed up this process.

Q: What do I need to do?

A: Once in a while we may ask you to review a copy brief before we send it off for production. Notably, if you sell complex products or services your personal expertise may be required to ensure that briefs are sufficiently “on target”. Mostly, we will be able to handle this without your direct input.

Q: What outcome can I expect?

A: Well briefed copywriters produce vastly superior content. You can expect that copywriters will be well enough briefed that they will produce consistently high-quality content that you will be proud to publish on your website.

Q: What is AI assisted SEO editing?

A: There are good reasons why the content that you are competing against ranks in Google organic search results. Your top 10 competitors in search results often share a good number of things in common, such as the frequent use of particular keywords or phrases, patterns in meta data or backlinks from particular websites. Our powerful AI is able to analyse all of that information and more, then assist our copywriters to understand the likely impact of edits made to your content, as they edit, in real time.

Q: What do I need to do?

A: Nothing. This is where our copywriters and SEO specialist collaborate to improve your content, increase its visibility in organic search results and drive visitation to your content.

Q: What outcome can I expect?

A: You can expect that right from the moment new content is published to your website or blog it stands a realistic chance of competing against your best ranking competitors. You can also be certain that regular reviews will be undertaken to further improve the ranking of your content.

Q: What is SEO for your existing website?

A: Your website already has pages and blog posts. It’s likely that those are not currently optimised to generate the best organic rankings in Google search results. SEO website editing is the process of optimising your existing pages and blogs in order to improve their organic rank in Google search results. The process utilises a combination of artificial intelligence and old-fashioned human input.

Q: What do I need to do?

A: Ensure that our team has access to your website so that we can analyse and edit your pages. You may also be asked to provide input about edited content, especially if you provide complex products or services.

Q: What outcome can I expect?

A: Over time, you can expect that your pages and blog posts will enjoy improved visibility in search engine results on Google and other search engines. Optimisation is an ongoing process and pages may be edited several times over the course of a year in order to more effectively compete against other content.

Q: What is article creation and posting?

A: The various phases of article creation are explained in the individual FAQ sections related to AI. Whilst our copywriters and SEO specialists use multiple types of AI to assist them in article creation, all articles are researched and written by professional copywriters. Generally, our copywriters are degree qualified and either speak English as a first language or have been tested for their English proficiency via TOFAL or EILTS examination. All content generated by our copywriters is first peer-reviewed, then reviewed by our editor prior to placement in draft form on your website or blog. You can then review articles yourself and apply your own edits or request revisions prior to publication.

Q: What do I need to do?

A: You don’t need to do anything. However, we prefer that you or someone on your team reviews articles prior to publication on your website or blog. This provides a final layer of quality control to ensure the accuracy and relevance of all published content.

Q: What outcome can I expect?

A: You can expect the consistent production and posting of targeted, high quality, engaging, SEO optimised content to your website or blog. Over time, you can expect that content to rank organically in Google search results and draw visitation to your website. That visitation builds authority and trust, leading to inquiries, sales and improved customer retention.

Q: What is custom graphic creation?

A: Most of the time we will use royalty-free stock images to support your content when creating articles. Sometimes, graphics may be needed to make a point clear or to otherwise add value to the content we create. When such graphics are needed our graphic designers will edit and/or create the required images without additional cost to you.

Q: What do I need to do?

A: Usually, nothing. Once in awhile our designers may require guidance in order to make the graphics more compelling or accurate. We will retain your brand assets (such as logos) on file for use in graphic creation. You will have an opportunity to review all graphics and request revisions prior to publication. You may also reuse these graphics for your own purposes.

Q: What outcome can I expect?

A: You can expect that whenever graphics are required we will produce professional-grade images that illustrate points in a clear and competing manner, without additional cost to you.

Q: What is contextual link building?

A: Contextual link building is the organised practise of encouraging other websites with similar (i.e. contextual) content to link to related content on your website or blog. Contextual backlinks send a powerful signal to Google that your content is popular with other webmasters. Our SEO specialists use a combination of AI and automation to identify and exploit the best backlinking opportunities. Contextual link building is ongoing on a permanent basis.

Q: What do I need to do?

A: Nothing. Our team takes care of this for you.

Q: What outcome can I expect?

A: You can expect new inbound links to be gathered on a regular basis and enjoy the improved organic visibility that contextual backlinks provide in Google search results.

Q: What is social media sharing?

A: Social media sharing is the practice of posting your content on targeted social media platforms. What social media platforms and pages content is posted to, when it is posted and how that is managed will be detailed in your Content Marketing Plan.

Q: What do I need to do?

A: That may vary from nothing at all to a great deal. How you plan to handle social media promotion is up to you. Ultimately, you will need to decide for yourself how this aspect of your content marketing is handled.

Q: What outcome can I expect?

A: You can expect us to produce content which is worthy of being shared on social media channels. Additionally, we can automate the posting of your content to selected social media channels if that is what you require.

Q: What is the Reporting Dashboard?

A: Our Reporting Dashboard is a live system that allows you to monitor your digital marketing activities via a simple and intuitive interface. The dashboard includes analytics for your website, SEO rankings, backlinks, and activity on selected social media channels.

Q: Will I have access to the Reporting Dashboard?

A: All clicksniper.ai Packages include 24/7 access to our Reporting Dashboard. Access can be granted to as many of your team members as required. Reports are generated automatically on the first day of each month and emailed to your nominated team members.

Q: How do I access Client Reports?

A: You will need to visit our Reporting Dashboard and enter the Username and Password we provide. If you have not received a Username and Password or have lost them, please email mail[at]clicksniper.ai and request them.

Q: What are client reviews?

A: Client reviews occur at regular intervals and are generally conducted via a zoom conference call of around one-hour duration. The review is conducted with your project manager and you can include as many team members as needed on the call. The purpose of the review is to assess the progress of your Content Marketing Plan and where necessary, plan for revisions.

Q: What do I need to do?

A: You and your team need to actively participate in these reviews.

Q: What outcome can I expect?

A: By the end of each review you and your team should have a clear understanding of progress to date in terms of meeting your strategic marketing objectives and be clear on where your content marketing is headed over the next quarter.

Q: What is a Copywriting Package?

A: Copywriting Packages are an optional extra, currently only available to businesses purchasing a pay-by-the-month or prepaid website design package. The packages are designed to assist website owners with creating or tidying up primary content for their websites. We offer three Content Package options.

Q: What is included in the Page Polish Package?

A: Our Page Polish Copywriting Package is designed for people who need a single page (or more) of professionally written, primary website copy. After you provide us with a copy brief, one of our skilled writers will research what’s required and create primary website copy for you. Once complete, you will have an opportunity to review the copy and submit it for editing before we publish it to your website. Pricing for the Page Polish Copywriting Package is per page of copy. You may purchase as many pages of copy as you require, at a fixed price per page of copy.

Q: What is included in the Word Polish Copywriting Package?

A: Our Word Polish Copywriting Package is designed for people who already have the copy for their website but would like to improve it. One of our skilled writers will review your copy, correct any glaring spelling or grammatical issues, sort out problems with syntax and layout, edit for overuse of particular words, clean up difficult-to-understand industry jargon, etc.  They’ll generally make your copy more readable and relatable to readers. To be clear, we will not undertake major edits to your copy. The purpose of the Word Polish Package is literally to polish the copy you provide. Your Word Polish Copywriting Package covers up to six pages of primary website content, with an additional charge for each extra page of content you require.

Q: What is included in the Word Seducer Copywriting Package?

A: Our Word Secucer Copywriting Package is designed for people who want a professional writer to create their primary website copy. After you provide us with a copy brief, one of our skilled writers will research what’s required and create primary website copy for you. Once complete, you will have an opportunity to review the copy and submit it for editing before we publish it to your website. The Word Secucer Copywriting Package includes up to six pages of primary website content. You may purchase as many additional pages of copy as you require at a fixed price per page of copy.

Q: How good are your copywriters?

A: All of our primary content copywriters are native English speakers and most hold at least one university degree. They all understand how to conduct proper research and write persuasive SEO friendly copy.

Q: How do I know that I am getting unique copy?

A: Due to the sheer volume of information being published on the web each day, there is almost no such thing as 100% unique content. As a precaution, we run all copy that our writers produce through Copyscape, a service that checks for and verifies the uniqueness of web-based copy.

Q: What do I need to do?

A: You understand your own products and services better than our copywriters ever can or will. Firstly, you’ll be expected to complete a copy brief for us. We will email you a link to the page where you can complete this. Secondly, you’ll be expected to review the copy we create and provide appropriate feedback until we get the message right.

Q: I have an e-commerce website. Can you provide copy for all of my products?

A: No. We do not write product specific copy for e-commerce stores. If we are building you an e-commerce style website you will be required to provide all product-related copy.

Q: What is a domain name?

A: A domain name provides a human-friendly way to navigate to the server where your website is hosted. It also provides an opportunity for you to help with branding your business online.

Q: How do I purchase a domain name?

A: Visit our portal at https://clicksniper.secureapi.com.au/

Q: How do I renew my domain name?

A: If we registered the domain name for you or you have transferred the domain to be managed by us, you can renew the domain via our portal at https://clicksniper.secureapi.com.au/.

Q: I’ve lost my username and/or password. How do I recover them?

A: Follow the Lost Password link on our domain renewal portal and follow the recovery instructions. Alternatively, you can email mail[at]clicksniper.ai and we will reset the password and email or text it to you.

Q: Does my website design package include hosting?

A: Yes. Our website design package includes 12 months of our Platinum Hosting and Support Package. In order to assist with the responsiveness and speed of your website, we also use the Cloudflare content distribution network, which caches hundreds of copies of your website on servers around the globe.

Q: What happens with my hosting and support after 12 months?

A: At the end of your Pay by the Month or Prepaid contract term, by default, you will continue with the Platinum Hosting & Support Package.

Q: What happens if I purchase a web design package and I already have hosting?

A: We will encourage you to leave your current hosting provider as it is easier for us to manage your website from our servers. We are also unable to make any server performance guarantees with regard to websites that we do not host directly.

Q: Do I get a discount if I already have hosting?

A: No. Our website design package is competitively priced and “all-inclusive”. We do not provide discounts.

Q: Does clicksniper.ai offer standalone hosting packages?

A: Yes. Just be aware that our servers are configured to best accommodate small business websites running WordPress, with fairly limited amounts of inbound traffic. For more complex configurations you are better off with alternative hosting arrangements.

What’s included in the Standard Hosting Package?

A: The clicksniper.ai Standard Hosting Package includes primary hosting on our high-speed server, placement on the Cloudflare content distribution network, 99% uptime commitment, 24/7 downtime monitoring and automated updates (if enabled) of WordPress core, plus automatic updating (if enabled) of any plugins or extensions which are capable of being updated in that manner. The package offers no included support. Support is charged at our standard hourly rate.

Q: What’s included in the Premium Hosting Package?

A: The clicksniper.ai Premium Hosting Package includes primary hosting on our high-speed server, placement on the Cloudflare content distribution network, 99% uptime commitment, 24/7 downtime monitoring and automated updates of WordPress core (if enabled), plus automatic updating (if enabled) of any plugins or extensions which are capable of being updated in this manner. Additionally, our Webmaster will log into your website on at least a monthly basis and update any non-automated extensions and plugins, provided you have your own licenses for these products. The package also includes full use of our commercial licenses for paid extensions and plugins that are already in use on your website. The package offers limited support for server related issues only. Support is charged at our standard hourly rate.

Q: What’s included in the Platinum Hosting Package?

A: The clicksniper.ai Platinum Hosting Package includes primary hosting on our high-speed server, placement on the Cloudflare content distribution network, 99% uptime commitment, 24/7 downtime monitoring and automated updates (if enabled) of WordPress core, plus automatic updating (if enabled) of any plugins or extensions which are capable of being updated in this manner. Additionally, our Webmaster will log into your website on at least a monthly basis and update any non-automated extensions and plugins, provided you have your own licenses for these products. The package also includes full use of our commercial licenses for paid extensions and plugins in use on your website. Support for this package includes having our Webmaster make minor changes to your website for you and limited assistance with both server and non-server related issues, such as resolving minor issues with CSS and HTML codes, etc. Any major work that falls outside the scope of this package is chargeable at our standard hourly rates.

Q: How do I subscribe to a standalone Hosting Package?

A: Visit our Website Hosting & Support Packages page and review the package option. Select the hosting and support package you require, then click AGREE & PAY. If you have any questions about hosting please email mail[at]clicksniper.ai.

Q: What is a landing page?

A: Landing pages are sales pages that generally serve a single purpose, such as capturing leads or selling a particular offer. Landing pages are most often used to send paid traffic to, such as Google or Facebook ads.

Q: What is included in my Landing Page Design Package?
A: The package includes the production of one AMP (accelerated mobile page) landing page hosted on our commercial Swipe Pages account, placement of graphics and your copy on a custom URL (e.g. try.yourbusinessname.com). We’ll also embed user-supplied scripts and tracking pixels, plus integrate any necessary lead capture forms, payment gateway integration with PayPal, Stripe or other major payment processors.

Our copywriters will develop persuasive copy based on your offer. We will not develop an offer for you – you will need to provide us with an offer to work with. Likewise, we are unable to craft product-specific copy. You will need to provide us with all product-related copy.

NB: Landing Page Design + Copy Packages are offered on a prepaid basis only.

Q: What’s included in my Website Design Package?

A: All of our websites offer a variety of standard features. What those features are varies a little from time. We will provide you with a comprehensive list of inclusions with your website design proposal. In addition to the standard inclusions, our websites have a number of premium plugins installed to create and manage forms, build galleries and sliders, manage pages, improve SEO performance, protect against hacking, etc. If there is anything special that you think you might need on your website please ask your Project Manager about it in your initial design brief and we will do our best to assist you.

Q: How long will it take to complete my website?

A: We complete more than 70% of new projects in under 60 days. The number one reason why websites take longer to complete is customers fail to deliver to us things like content for their pages, high-resolution logos and images, etc. Prompt feedback is also absolutely essential to launching your website quickly. The sooner you get our designers what they need, the sooner we’ll be able to launch your new website.

Q: What do I need to do now?

A: We will email you an invitation to our Project Management System and ask you to complete a detailed design brief. The design brief will guide you through a step-by-step process that covers everything we’ll need from you to complete your website. After we have received your design brief a Project Manager will reach out to you and organise a formal design meeting for you, via video call. The Project Manager will also be your point of contact with us until we have handed over your completed website.

We have a very clear, easy-to-follow development process and will provide you with all the support you need to get your website up and running ASAP.

Q: What optional extras are available for my website?

A: We offer a variety of extras with our website design package. All extras can be paid by the month, some of which would typically only be available as a prepaid service. Optional extras include:

• Logo Design
• Copywriting
• Mega Menus
• Additional Pages

The specific option available for each package and their pricing appears on our Website Design Package order page. 

Q: What’s Included with the Logo Design Option?

A: You’ll be asked to complete an online design brief for us. In the brief, you’ll have the chance to express your ideas, tell us about your colour and design preferences, provide links to logo designs that you love (and hate) and generally explain what you would like in a logo. From that brief, one of our designers will create three logo concepts for you. Choose the design concept that suits you best, then work with our senior designer to get the logo looking exactly how you like it, making up to three design revisions. When you’re 100% happy we’ll provide you with all the file formats you’ll ever need to manage and use your new logo.

Q: What’s Included with the Copywriting Options?

A: Please read the FAQ section for “Copywriting Packages”. It contains extensive information of what is included in our three package options.

Q: What is a Mega Menu?

A: Mega menus are an optional extra with all of our website design packages. A mega menu is a giant menu that improves your website’s navigability and overall user experience.

Q: What’s Included in my Mega Menu Option?

A: We charge for mega menus on a per mega menu basis. You may also add one or more mega menus to your website at a later time by ordering them on an individual basis. Your Project Manager can help you to understand mega menu design options.

Q: What’s Included with additional pages?

A: Our website design package covers up to ten pages of content. Each additional page required is charged “per page”. That charge does not apply to blog posts imported from another website, which is included in the price of the website.